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THE BAJA STORY:
We spent the 1970s perfecting our nontraditional designs, further solidifying Baja's styling and position as an innovator. That’s when Baja took the lead in exclusively pursuing the sport boat market. It was a move that paid off when our first big high-performance boat, the Carrera 240, was introduced in 1978. And the 1979 Carrera SS Bowrider earned a Powerboat Magazine "Boat of the Year" award its first year out!
CLICK HERE TO VIEW THE BAJA POWERBOAT LINEUP »»
In the 1980s, we successfully expanded the Baja line to include distinctively styled, world-class offshore boats like the 240 Sport and the 420. Our interest and attention slowly shifted towards creating bigger, better offshore products with improved design and structural integrity. Progressive product development has always been the core of the Baja philosophy.
The new millennium has brought with it innovation and style unlike anything you’ve seen from Baja. The 30 Outlaw, 242 Islander and a complete retooling of our Sportfishing line are just of few examples of how “performance under control” is the driving force behind everything we do.
Over four decades of mind-blowing innovation, and Baja continues to blaze new trails and redefine the category of performance boats. We call it the evolution of performance. Now strap yourself in and get ready for a revolution in performance. . .the next generation of Baja.
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River Motorsports is your place for Baja Motorsports, Baja
PowerBoats, and all other Baja Watercraft. Like
all Bajaź boats, our very first model was something special. In a
bold display of drive and determination, four owner/employees
assembled the original design in an abandoned roller skating rink in
1972. What they lacked in resources, they made up for in motivation
— a single-minded mission to build the finest performance boats in
the world. Over the next two years, Baja Boats was born, and a
product line of 14- to 20-footers, including the classic CT 150
racing design, took shape.
As
we expanded our line in the early 1990s, Baja confirmed its place as
the industry leader in style, performance and quality with the .38
Special™ and the 272. We kept pushing the envelope — introducing the
20 Outlaw™ and 32 Outlaw™ with modern performance styling for the
power-hungry, speed-seeking, hard-core offshore runner.